Let’s start with your goal.
grow awareness
Do you want everyone to know who you are?
Maybe you’re a new coffee shop and you want the neighborhood to know about and follow you.
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grow sales
Do you want to sell more of your product?
Maybe you’re looking to boost ticket sales for an upcoming show.
special project
Are you trying to reach a specific audience for a specific purpose?
Maybe your business is hiring and you want to reach the right candidate.
Now let’s chat budget.
Paid media is not one-size fits all. Our strategy depends on your goal, your target market, and your budget. We run campaigns with budgets ranging from $500 to $500,000.
Book a free intro call to share more about your project.
case study
We get it, you need proof.
Quarter Life Club
Goal: QLC is a social club that connects and supports 20somethings. The startup founder wanted to grow Instagram followers, ticket sales and member count (so basically, all the goals listed above.) During the intro call, we pinpointed the main goal: boost ticket sales for an upcoming meetup in Manhattan, New York.
Target Market: 25-34 yrs old living within a 10 mile radius of the event with an interest in meeting new people
Budget: $200
Result
x impressions
88 new Instagram followers
$105 ticket sales from ad
23% of event attendees answered they came to the event from the Instagram ad
“I reached out to Abbey the week of my event because sales were lower than I hoped. I had a small budget and just wanted to see if $200 would move the needle. Abbey moved super quickly, and I started noticing new followers almost immediately. I personally met 3 people at the event that came because of the Instagram ad. They had a great time and ended up staying out with other members all night. Abbey hit the nail on the head with the audience. The ad reached exactly who I hoped, and they ended up becoming recurring customers. Between the ticket sales, new followers, and recurring customers, the ad paid for itself and more. Since that first test, we’ve run consistently monthly campaigns.”
- Madi, Quarter Life Club founder